Design Thinking as a tool and process has become popular in the world of business today. Organizations of all types from small & medium to large multinationals use Design Thinking to innovate and a fresh approach to Problem Solving. The emphasis here is the Human-Centered Design and empathy driven solutions. Promoted widely by design firms like IDEO and Stanford University’s D School, Design Thinking is now on the must know tools of all major companies.
The course looks at different aspects of radical thinking and can be seen as a new approach to deal with Growth, Innovation and Problem Solving. Though designing, as a craft requires years of dedicated education and talent, this workshop does not require a prior experience in Design and is open to anyone with a desire to learn new techniques of innovation.
Introduction to Design Thinking Process, Design Case Studies
Idea Generation and Scenario Mapping
Prototyping the Design (Service, Product, System)
Human-centred-Design and User Personas, Empathy, User Research
Drawing Research Insights for Innovation
Design Innovation and Business. Presenting Ideas and Critical Feedback
Why you should attend?
Learn the fundamentals of design thinking to improve organizational performance
Solve complex challenges through the process of structured design thinking
Drive better results by combining design thinking with analytical decision making
Establish a framework for building an environment that fosters creativity
Develop new ways to collaborate across all functions of the organization.
Who should enroll
This program is ideal for professionals from any industry who are tasked with problem solving and are looking for new approaches to finding solutions.
Participants in other past workshop, have been:
Business Owners, CEOs/COOs/CMOs, Social Enterprise leaders, Founders of Startups, Business Strategists, Marketing Heads, R&D heads, Engineering Managers, Product Planners, Designers, Innovation Consultants, Brand Managers, Academia
About the workshop
Duration : 2 Days
Workshop start at 9.00am and finish at 6:00pm.
Class size : 15
No more than 15 participants - enough so you have other people to learn from but not too many that you're lost in the crow